About SwagSwap

Turn loyalty rewards into a fun, point-swapping game.

Consumers enjoy a dynamic, fun and social game.

They get new uses for their loyalty points, earn more by participating in interactive games, and getSwagSwap rewards–all FREE!

Retailers get a fresh way to bridge brick-and-mortar and online touchpoints.

SwagSwap offers organic word-of-mouth and a cost-effective means of targeted customer acquisition as well as a measurable brand engagement channel at the intersection of digital and experiential marketing–all. Unlike traditional brick-and-mortar marketing, retailers only pay SwagSwap when it works, ZERO RISK!

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Rewards, made social

SwagSwap is a platform that targets social digital natives, those who are never far from the smartphone-based mobile internet, but also enjoy in-person experiences.

As such, SwagSwap takes place both remotely—accessed through a mobile application or web portal—and in-person. Corresponding with retailer specifications, aspects of SwagSwap are geolocated within physical retailer locations; others are accessible only digitally. This online+offline co-presence is designed to support retailers that aim to bridge the digital/physical divide.

At the heart of the SwagSwap platform are six core elements. These combine synergistically to enable SwagSwap functionality. They support and depend upon each other, resulting in a novel consumer loyalty offering that creates value for both retailers and their customers.

Token Allocation Forecast

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  • 70%Token Sale Program
  • 10%Reserve Fund
  • 5%Founders
  • 10%Advisors & Key partners
  • 5%Ecosystem Development
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  • 30%Web App
  • 20%Mobile App
  • 30%Marketing
  • 10%Operations
  • 10%Maker Team

SwagSwap core components

The SwagSwap platform is supported by the following 6 core elements.

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Core Element 1: A tokenization facility for retailer loyalty points

Built on a blockchain backbone, SwagSwap offers a loyalty program that both online and offline retailers can set up in minutes.

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Core Element 2: A peer-to-peer exchange

As and where retailers allow, a peer-to-peer exchange permits consumers to swap their loyalty points with one another.

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Core Element 3: A consumer-facing alternate reality game

SwagSwap crowdsources both swag hunt development and peer-to-peer exchange maintenance through a game.

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Core element 4: SWUP token

SWUP is a blockchain-secured, digitally scarce token native to the SwagSwap platform.

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Core element 5: Customer behavior auctions

Retailers must pledge a certain amount of SWUP to be featured in scavenger hunts that challenge players to enact the desired customer behavior.

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Core element 6: An escrow facility for retailer payment

Retailers pledge SWUP to indicate desired customer behavior they would pay to be featured in a swag hunt.

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Core team

Sarun Vichayabhai
Founder

Sarun Vichayabhai

Founder

  • 20 years experience in the media industry.
  • CEO of 4 media companies in Thailand.
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    Pituk Kaewsuksai
    Chief Technology Officer
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    Pituk Kaewsuksai

    CTO & Senior Developer

  • 7 years experience in application development with 50+ applications built to date.
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    Brennan O'Rear
    Advisor
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    Brennan O'Rear

    Advisor

    • Serial fintech entrepreneur
    • Social scientist (UChicago)
    • Human hacker
    • Blockchain consultant
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    Maxime Schmitt
    Advisor
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    Maxime Schmitt

    Advisor

    • Tech entrepreneur
    • Business process engineer
    • Blockchain consultant
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    Alexandru Higyedi
    Advisor
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    Alexandru Higyedi

    Advisor

    • Experienced system designer
    • Out-of-the-box thinker
    • Blockchain consultant
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    William Bao Bean
    Advisor
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    William Bao Bean

    Advisor

    • Managing director at Chinaccelerator
    • Equity and software analyst
    • Venture capitalist
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    Hayk Hakobyan
    Advisor
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    Hayk Hakobyan

    Advisor

    • Head of business development - Global Yellow Pages (SG)
    • Innovation and gamification expert
    • Entrepreneur
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    Oscar Ramos
    Advisor
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    Oscar Ramos

    Advisor

    • Program director at Chinaccelerator
    • Full stack innovator
    • Management consultant

    Contact us

    Any questions? Reach out to us and we’ll get back to you shortly.